SEO vs. PPC: The Best Tactic for Local Businesses (Part I).

Posted on 20. Sep, 2009 by in All Local Search Posts, Optimization, Pay-Per-Click, Websites

Tweet   The business of Search Engine Marketing consists of two basic practices; Search Engine Optimization(“SEO”) and Pay-Per-Click (“PPC”) advertising. Which tactic is best for local businesses? This has been one of the most debated issues between Internet Marketers. Some of the more popular claims and accusations include “PPC is expensive, SEO drives free traffic” and “SEO involves tricking the search engines for higher ranking – it’s not ethical”. I’m going […]

Bing Quickly Gaining Market Share.

Posted on 18. Sep, 2009 by in All Local Search Posts, Optimization, Pay-Per-Click

Tweet As reported on Search Engine Watch: Microsoft’s Bing grew its number of queries from U.S. users by over 22 percent month-on-month during August, making it the fastest growing major search provider, according to data from Nielsen. The engine, which was re-launched in June, now accounts for 10.7 percent of all U.S. searches. Market leader […]

9 Rules of Facebook Promotion

Posted on 12. Sep, 2009 by in All Local Search Posts, Internet Marketing & Local SEO, Social Networking

Tweet You’re the owner of a local small business and you are trying to figure out the best steps to get on to Facebook to drive new customers. It can be a daunting task and with little extra time in the day, how can you be expected to spend time promoting your business on Facebook? […]

Online Coupons!

Posted on 05. Sep, 2009 by in All Local Search Posts, Automotive, Coupons, Food & Dining, Home Services, Internet Yellow Pages, Professional Services, Recreation & Entertainment, Retail, Travel & Transportation

Tweet Consumers love saving money – and  coupons enable the savings! In theory, the Internet makes finding and printing coupons simple, but a recent Yahoo! survey found otherwise. The majority of people polled feel that there are not currently enough coupons for things they want to buy and nearly half actually think coupon hunting is a […]